Have you been doing your own advertising, events, sponsorships, thought leadership creation, and other marketing efforts? Have you been managing all the administrative aspects of them, too? We bet you wish you could be more focused and effective, but believe it is only doable with a full-time marketing director?
We serve as the the Marketing Help Desk for a variety of firms across country, freeing the partners up to focus on their clients. You get the benefit of a director level marketing team with specialized knowledge of professional service firms and service based selling, without having to pay the six-figure salary.
Let's talk about how we can create a plan of action that works best for your firm.
We find that the partners in firms know who their prospects are, however, there is a lack of a collaborative firm strategy in targeting them. This creates overlaps, missed opportunities, and can come across to the prospect that the left and right hands of the firm do not talk to one another. Add to it that many small to mid-size firms do not track their prospecting and you have a recipe for sales dysfunction. Let us help you get on track by building out your target prospect list and strategies to best reach them.